CUBE Aerium Hydration system

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Developed with input from top athletes – the Aerium C:68X is the best-performing, most aerodynamic race bike around, setting new standards.

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Designing the hydration bladder for CUBE's innovative Thratalits bike was an exciting challenge that combined precision engineering with user-centered design. My process began with a deep dive into the needs of performance cyclists, focusing on ergonomics, weight distribution, and accessibility. I worked closely with CUBE’s R&D team to seamlessly integrate the bladder into the bike frame, ensuring a low center of gravity and maintaining the bike’s sleek aerodynamics.

 

This product not only enhances riding performance but also sets a new standard for hydration solutions in competitive biking.

The CUBE brand is synonymous with innovative, high-quality products geared to all the latest trends.

Our design collaborated closely to create a Hydration system that coordinates seamlessly, combining design, technology, and usability for the perfect balance between form and function

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Credit :

Amit Naor Co-designer

Avner Balachsan Manager and Co-designer